October 18, 2021

Plus-Size Clothing Brand Universal Standard Offers Size Swaps


As a human, your physique is consistently altering. Your weight fluctuates, your dimension modifications, and completely different components of your physique change on what feels just like the each day. And you understand, what? It is. Utterly. Regular.

Which is why Universal Standard, a plus-size clothes model, is not making a giant deal in case you achieve (or lose) just a few additional kilos. In truth, the corporate is hoping you embrace your dimension — no matter it might be — by permitting prospects the chance to swap out beforehand bought gadgets of clothes for various sizes one 12 months inside initially buying them.

This system, referred to as College Match Liberty (UFL), provides prospects the possibility to suit into their clothes — irrespective of the circumstance — with out added nervousness. As Universal Standard’s founders Alexandra Waldman and Polina Veksler instructed Bustle, the purpose of UFL is for individuals to not really feel “bullied by their dimension.”

“Everyone fluctuates in weight, whether or not you are a dimension 6, 16, or 26,” they stated. “So we thought, ‘How can we take away the nervousness from the procuring expertise and permit individuals to buy the individual they’re now, fairly than the individual they is likely to be later?’ […] We consider persons are owed this.”

And we do, too. Which is why we’re so right here for UFL. This system, which kicked off April 17, is obtainable for Universal Standard’s core assortment items, together with its stylish attire, easy tees, and universally flattering denims, which can be found in sizes 10 to twenty-eight and retail for $60 to $160 at universalstandard.net.


Extra on physique positivity:

  1. Model Opens Up On Instagram About Her Struggle With Low Self-Esteem
  2. This Anorexia Survivor Bravely Shut Down Body Shamers on Instagram
  3. The #GainingWeightIsCool Hashtag Is Empowering Women To Love Their Bodies No Matter the Size

How one plus-size mannequin discovered to like her physique:



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